Predictably Irrational

The Expected Irrational: The Hidden Forces That Make Up Our Decisions is a 2008 book by Dan Arieli, in which he challenges readers' assumptions about making decisions based on rational thinking. “My goal with the end of this book is to help you mainly rethink what makes you and the people around you determined,” Arili explains. I hope to lead you there by offering a wide range of scientific experiments, discoveries and often entertaining rares. Once you see how confirmed systematic errors form and how we repeat them again and again, I think you will learn how to avoid some of them